Payal Arora: “If you’re not looking at the Global South, you’re putting your business at high risk”

On my travels as an author and speaker, I encounter many interesting people. For this series I took the plunge to invite them into my hotel room and interview them. And it all starts with the question: “What have you binged lately?”

The first person on my bed is Payal Arora. She is a digital anthropologist from India and she teaches as a professor in technology, values and global media cultures at Erasmus University Rotterdam. Her book ‘the next billion users’ made me realize that our western-centric worldview is blinding us from an inevitable and interesting truth: the world is changing fast and the west is not setting the tone anymore.

Watch and learn from Payal Arora.

Watch it here!

Payal will also be speaking at WeContent Festival in Bucharest on May 26. Get your tickets here and join this one-time-opportunity to join her masterclass on Friday May 27.