Download your free content mapping template and start breaking up your long form content into multiple trailers and distribute them over the course of a longer period and different channels.
Download template for content mapping
€15.00
Description
You spent hours sweating over a blog post to make it appealing and complete. You spent weeks of intensive preparation to produce an eye-catching video. You finally have your content in shape and publish the end result.
You promote it with a few tweets and updates on LinkedIn, Instagram, and your newsletter. And then?
Don’t cross your fingers and hope for the best. Turn to mapping to ensure your content makes the biggest impact possible.
What is content mapping?
In this case, I use the term “content mapping” to talk about mapping content to other content. Content mapping is a logical derivative of the phenomenon of mind mapping — drawing a diagram to visually organize information, frequently around a single concept represented as a circle in the center of the map.
If you’d like to learn more about content mapping you can read the full article on Content Marketing Institute.
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